BEER PACKAGING AND BRANDING


Inspired by personal experiences of queer nightlife in East London, Head is a beer brand that is unapologetic, and celebratory. With bold references to sex and fetish wear, Head is a toast to nonconformist queer modes of being. The label designs combine Greek statues with a futuristic visual language to pay homage to queer pasts while also looking to queer prosperity still to come.

 
 






HEAD IS A TOAST TO QUEER FUTURITY

I am invested in what it means for a community whose rights are constantly contested, and whose hard-won progress can be quickly undone, to persistently assert its future. Head borrows elements from science fiction because science fiction is a timeless, utopian language that reassures us that there is a future.





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